John Kamilakis

Giannis Kamilakis is the Marketing Director of KIKO Milano, the leading Italian makeup brand, overseeing the brand’s growth strategy across Greece, Cyprus, Bulgaria, and Romania. He bridges data-driven marketing with immersive beauty experiences across both physical and digital channels. With 12 years of experience in retail, brand strategy, and brand development, he has previously held key leadership roles as Marketing Director at Public, Group Marketing Director at Cosmos Sport, and Trade Marketing Manager at Apivita.